DETROIT, MICHIGAN – General Motors, ROC Detroit project champion and US BCSD member, is repurposing Chevy Volt battery covers into Scaly-sided merganser nest boxes. The Scaly-sided merganser is endangered, and General Motors is working through the US BCSD and Wetlands International to help these beautiful waterfowl. John Bradburn, chairman of the US BCSD Executive Committee, designed and built the boxes after discussing the requirements with Wetlands International. John based his design on similar nest boxes built for the North American Wood Duck, however the size is scaled up to nearly three feet tall since the Scaly-sided merganser is larger. 10 boxes have been sent to China so far.
Let’s make materials management a recognized and rewarded carbon reduction strategy of the proposed UN Climate Change Agreement
By Andrew Mangan, US BCSD and Marian Chertow, Yale University
Modern society has an intense thirst for physical resources to meet daily human needs, wants, and desires, which, in turn, is supported by the businesses and industries that collectively service these requests. The processes that provide physical resources generate significant quantities of waste at every step of the way, exposing us all to vast environmental, energy, and resource availability challenges. Once again much of the world is focusing on global climate with the upcoming meetings in 2015 in Paris following another year of bewildering weather and readily apparent land change. Years of research have shown that waste reduction is repeatedly associated with lowering greenhouse gases (GHGs) that exacerbate climate change. It is time we recognize the good actors and reward them by making waste reduction a recognized carbon reduction strategy in the upcoming UN climate negotiations.
While waste and materials management have not been on the front line of climate solutions, current emphasis on lifecycle approaches reveals that it is time to reconsider their role. If we break the climate problem down into different economic sectors, we see that energy and transport are nearly 2/3 of where GHG emissions originate – based primarily on fossil fuels burned to generate electricity and also to power vehicles (Figure 1). Yet, a recent US EPA report suggests that we slice the pie chart a bit differently to increase understanding of what EPA now calls “materials management” described as “serving human needs by using and reusing resources most productively and sustainably throughout their lifecycles.” (source) From a materials management perspective, the second chart below, based on a systems rather than sectoral approach, becomes quite relevant (Figure 2). As seen here, materials management systems for providing food and other goods accounts for 42% of GHG emissions. This figure embraces a lifecycle perspective that considers the extraction of natural resources, production, transport and disposal of food and other goods.
Great work is going on in industry toward materials management that not only creates new revenues and saves on landfill, but also reduces climate impacts when virgin materials can be avoided and efficiency can be increased. Some interesting ways that industries we work with are having success fall into three categories: internal reuse and recycling within a firm or facility, online material trading with other firms, and trading across unrelated facilities in the same geographical area. These are discussed below:
- Trading across unrelated facilities in the same geographical area – While geographic concentrations of industry are often heavy generators of GHGs associated with global climate change, impacts can be modulated through collaborative approaches. Emerging from industrial ecology is the notion of “industrial symbiosis” – where a cluster of geographically proximate firms exchange material by-products, energy, and water in a mutually beneficial manner such that waste from one industrial process becomes the feedstock for another. Through such systems, transportation costs and emissions are minimized and materials and energy already embedded in products is conserved, enabling GHG emissions to be greatly reduced at the industrial scale. For example, in Austin, Texas, the Austin Materials Marketplace is bringing together businesses of all sizes and entrepreneurs in the City of Austin and Travis County to create closed-loop systems in which one company’s waste is another company’s raw material. Other networked clusters have been found across the world from the mineral processing region in Kwinana, Australia to China’s enormous Tianjin Economic –Technological Development Area to Kalundborg Denmark, and the industrial cluster of Ulsan, Korea. And the Reuse Opportunity Collaboratory began in Detroit, Michigan, USA to bring together urban entrepreneurs and community economic development organizations to find ways of reusing materials such as deconstructing old buildings rather than demolishing them to repurpose resources for alley repaving and to construct new sidewalks.
Internal reuse and recycling within a firm or facility – In addition to traditional materials management that has gone on as long as there has been industry, the US Business Council for Sustainable Development is seeing an upsurge in members paying careful attention to by-product reuse. General Motors and Nike, for example, both operate with the mindset that waste is merely a resource out of place, and both have set billion dollar goals based on material reuse. They emphasize improving material yields, reusing remaining scrap in a closed loop back into their own products and maximizing recycling of the rest.
- Online materials trading – old fashioned “waste exchanges” once served the purpose of letting one firm know that another had a discarded resource to offer for sale. Today most of this happens on line and systems are getting more sophisticated. An outpouring of interest at the business organization level this year indicates that this collaborative big data approach may be getting ready for primetime. This summer, the US BCSD joined with companies from the Corporate Eco Forum in launching a new online Materials Marketplace aimed at scaling reuse across hundreds or potentially thousands of companies. In November, the World Business Council for Sustainable Development expressed its interest in the marketplace through its newly formed Safe and Sustainable Materials Cluster. The new software takes advantage of user-centric design and standardized and accessible data templates, to make it possible for companies to share information about the materials flowing through their operations in a confidential, safe environment. Having access to this kind of information has led to material reuse opportunities such as reusing fibrous wastes in ceiling tiles, waste heat from cement kilns drying brewery grain for bricking and shipping; and converting ephemeral packaging products into a range of cascading product forms as companies recognize there is value in what they used to think of as waste.
Recognizing and rewarding the climate benefits of material reuse is needed now to provide a positive path for decarbonized economic progress. Characterizing the values, both direct life cycle benefits and broader societal advancements, achievable through this frugal, inclusive approach will be necessary. But related systems exist and can be applied, tailored for materials management. Devising such a system is not a simple matter and would take a ramp up in our understanding of GHG accounting and the most recent climate models. This move would also require taking on the types of issues that have been difficult to resolve with, for example, the Clean Development Mechanism regarding additionality – so that waste managers would not be rewarded for “business as usual” but rather for innovative development. By adopting materials management as a core strategy of the climate agreement, governments will be empowering companies, communities and countries to move toward a more circular economy where wastes become resources that can be used over and over again as they are in the natural world. At the same time, adopting rewards for carbon reductions in materials management would bring a whole new community into the realm of climate solutions.
Andrew Mangan is Co-Founder and Executive Director of the United States Business Council for Sustainable Development and Marian Chertow is Associate Professor of Industrial Environmental Management at the Yale School of Forestry & Environmental Studies.
We’ve been especially busy over the last few weeks with our project in Austin – the Austin Materials Marketplace. We’re currently up to 27 participating businesses and organizations, ranging from large corporations like 3M and Spansion, down to local nonprofits like Any Baby Can.
On 11/12, we hosted a live Google Hangout to look specifically at brewery by-products and waste, and talk about some good reuse solutions we’re itching to help facilitate in Austin. Watch the recording below, and get in touch with us if it inspires any creative thinking.
And on 11/14 we hosted a medical devices-specific Google Hangout on how to transform medical device manufacturing waste into product. We discussed current industry best practices, some of our biggest waste challenges, and chatted about some interesting potential reuse opportunities. Watch below or click the Youtube link.
Houston / Geneva, October 10, 2014 – The World Business Council for Sustainable Development (WBCSD), the United States Business Council for Sustainable Development (US BCSD) and partners in the WBCSD’s Energy Efficiency in Buildings market transformation initiative convened a deep-dive workshop exploring ambitious and actionable strategies for reducing energy consumption in buildings by 30% or more in the Houston market.
This workshop, known as an “EEB Laboratory”, was timely following the announcement by Houston’s Mayor Annise Parker, at the occasion of the UN Summit on Climate Change on September 23, that by 2050, Houston – America’s energy capital – would cut CO2 emissions 80% from 2005 levels, the same as New York City’s pledge.
A 30% energy saving in the commercial sector alone could translate into replacing 10 mid-size power plants and adding almost a billion dollars to the Houston economy.
During three days, a committee of experts made up of representatives from the WBCSD member companies and partners discussed with developers, investors, designers, engineers, facility operators and tenants how to define the business case for investments in energy efficiency of buildings for different stakeholder groups in the building value chain. Four topics were at the heart of the debate:
Increasing value to stakeholders through energy efficiency
Investing and Financing
Verifying value and return on investments
Appropriate policy and regulation
The Laboratory identified ways to accelerate investments through awareness-raising, innovative financing approaches, improved operational performance to achieve energy savings, and the introduction of policies for increased market transparency.
The Laboratory also revealed there has been strong progress with the corporate sector driving demand for energy efficient Class A buildings. Meanwhile, the City of Houston is implementing energy efficiency programs for public buildings, developing progressive building energy codes and targeted incentive schemes are working well.
A detailed summary including a plan to foster the widespread uptake of energy efficiency in buildings in the Houston market will be published shortly.
“Houston has a tradition of private sector leadership – it is the ideal place to show that energy efficiency in buildings makes business sense”. – Andy Mangan, Executive Director, US BCSD
Roland Hunziker, Director Sustainable Buildings at the WBCSD, said: “The EEB Laboratory in Houston was the fourth such event led by the WBCSD after San Franciso, Shanghai and Warsaw. More Laboratories will be held in developed and emerging markets around the globe in order to surface good practice examples and foster learning between metropolitan and regional markets.”
With the Manifesto for Energy Efficiency in Buildings, the WBCSD provides the opportunity to any building owner, developer, investor or tenant to publicly state their commitment to enhance energy efficiency in their building stock, within a self-determined scope. An Energy Efficiency Toolkit is also freely available to help large owners, tenants and real estate management companies identify financially viable, yet ambitious, energy efficiency measures across a given building portfolio.
Houston Chronicle – October 10, 2014 – Energy Efficiency ‘Makes Business Sense’
Houston Chronicle – October 7, 2014 – Classy old buildings strive for modern energy efficiencies
LANSING, Mich. – Pure Michigan Business Connect is partnering with General Motors, the Detroit Economic Growth Corporation, CXCatalysts, and the U.S. Business Council for Sustainable Development to launch the Reuse Opportunity Collaboratory (ROC) initiative on September 30 in Detroit. The event will bring together Michigan industries, institutions, small and medium sized businesses, and entrepreneurs to develop zero-waste partnerships in which one organization’s waste becomes another’s raw material.
“ROC Detroit is a groundbreaking effort to support sustainable manufacturing while growing Michigan’s economy and creating jobs,” said Michigan Economic Development Corporation President and CEO Michael A. Finney. “The ROC Detroit summit will help Michigan’s small and growing companies connect with General Motors and other partner companies’ waste management officials to find ways to reuse waste byproduct materials to their fullest potential.”
The ROC-Detroit launch matchmaking summit, taking place at the GM Renaissance Center, will give participating businesses the opportunity to be matched to ROC partner companies centered on procurement or partnership prospects for byproduct materials reuse. The partner companies include Aevitas Specialty Services Corporation, Alpha Resins, DOW Materials, General Motors, Marathon Petroleum, and Walker-Miller Energy. Participating suppliers may include any manufacturing-based company or waste management company interested in zero-waste production, including energy companies, manufacturers, and waste reduction and recycling businesses.
“General Motors is enthusiastic about this partnership because we believe that waste is simply a resource out of place,” said John Bradburn, GM global manager of waste reduction. “This event will create by-product synergies by repurposing one company’s trash into another’s primary resource.”
The by-product materials needs and application information can be viewed at http://www.puremichiganb2b.com/b2b-web/#roc.
Michigan companies interested in attending must complete the online application and identify their qualifications based on the needs listed. After each application is reviewed, invitations will be sent to companies whose intended purposes best match the available resources. Each invited company will have a private meeting to discuss potential opportunities with one of the procurement teams present at the summit.
The priority application deadline is Sept. 16, 2014. All applicants will be notified by Sept. 23 regarding participation eligibility. Applications received after the deadline will be considered if there are needs that have not been filled by the initial applicants.
Launched in 2011, Pure Michigan Business Connect is a public-private alliance of the Michigan Economic Development Corporation, state agencies and major Michigan companies and organizations that connects in-state companies to business resources. Companies can find new ways to raise capital, get access to professional business services at little or no cost, connect with each other through a new business-to-business network, and identify potential supplier opportunities, while developing resources to improve their supply chains.
From left to right, PJ Simmons, President of the Corporate Eco Forum; Bill McDonough, Chair of the World Economic Forum’s Meta-Council on the Circular Economy; Andrew Morlet, CEO of the Ellen MacArthur Foundation; Tom Carpenter, Director, Sustainable Services, Waste Management; Andrew Mangan, Executive Director of the US BCSD; and Matt Rogers, Director, McKinsey & Co.
Businesses and entrepreneurs in Austin and Travis County now have a new resource to help find uses for unwanted materials. The US Business Council for Sustainable Development (US BCSD), Ecology Action of Texas, and Austin Resource Recovery today announced the launch of the Austin Materials Marketplace, an initiative in which one company’s waste becomes another company’s raw material.
The new public-private partnership aims to reduce waste going to landfills by connecting businesses that generate unwanted materials with businesses that can use those materials.
“We are excited to introduce this resource to the Austin business community so that today’s waste products can become tomorrow’s new revenue source,” said Bob Gedert, director of Austin Resource Recovery. “The launch of the Austin Materials Marketplace is an important step toward achieving Austin’s Zero Waste goal.”
Since 1995, US BCSD has successfully implemented similar business-to-business material reuse projects in Houston, Chicago, Columbus, Seattle, Kansas City and Mobile, as well as the United Kingdom and China.
“Core to our approach is use of a regularly monitored online database and structured network meetings facilitated by technical experts that help companies understand each other’s material flows and identify materials matches,” said Andrew Mangan, executive director of the US BCSD. “This collaboration stimulates innovative and business-friendly solutions. As a 21-year member of the Austin business community, the US BCSD is excited to bring our work home to Austin,” he added.
The business council has teamed up with Austin-based Ecology Action of Texas on this project, a non-profit organization with significant experience in the Austin recycling community.
”Ecology Action is thrilled to be a part of bringing the practices and principles of landfill diversion that we have developed over the last 44 years into the mainstream of the Austin business community and business culture. This project is an incredibly significant milestone in our community’s path towards Zero Waste,” said Joaquin Mariel, executive director of Ecology Action.
Businesses and organizations interested in the program are encouraged to attend next week’s information session on the marketplace:
Austin Materials Marketplace Information Session
Where: Big Medium, Canopy Gallery, 916 Springdale Rd, Austin, Texas 78702
When: August 19th, 5:30pm-8:30pm
What: Introductory social event with a short presentation of the project, networking opportunities, and food and beverages.
For more information, visit http://austinmaterialsmarketplace.org.
The US Business Council for Sustainable Development is a member-led nonprofit business association that harnesses the power of collaborative regional projects to develop, deploy, and scale sustainable solutions to materials, water, energy, and ecosystem challenges. It is based in Austin, Texas, and has projects located throughout the U.S.
Ecology Action of Texas is an Austin company with more than 40 years of experience in resource recovery operations, landfill diversion, advocacy, and zero waste education. EA has operated a recycling/hard-to-recycle/reuse drop-off center in partnership with the City of Austin for 15 years.
Austin Resource Recovery provides a wide range of services designed to transform waste into resources while keeping our community clean. Services include curbside collection of recycling, trash, yard trimmings and large brush and bulk items; street sweeping; dead animal collection; household hazardous waste disposal and recycling; and outreach and education. In December 2011, the Austin City Council approved the Austin Resource Recovery Master Plan, which is the City’s roadmap to Zero Waste. The City of Austin is committed to keeping at least 90 percent of discarded materials out of the landfill by 2040 or sooner.
The World Business Council for Sustainable Development (WBCSD) and the US BCSD are hosting a deep-dive workshop this October to support the development and implementation of ambitious, practical strategies for reducing building energy consumption by 30% or more in the Houston market.
This initiative is also joined by the City Energy Project, which is supporting the City of Houston, along with nine other cities, to help cut energy waste in large buildings, make them healthier environments and more profitable investments through energy efficiency.
To achieve that goal, various stakeholders in Houston’s commercial building sector will convene to diagnose and tackle key barriers to energy efficiency, recommend practical action plans for achieving market transformation to improve energy efficiency, and establish clearly defined stakeholder commitments.