LANSING, Mich. – Pure Michigan Business Connect is partnering with General Motors, the Detroit Economic Growth Corporation, CXCatalysts, and the U.S. Business Council for Sustainable Development to launch the Reuse Opportunity Collaboratory (ROC) initiative on September 30 in Detroit. The event will bring together Michigan industries, institutions, small and medium sized businesses, and entrepreneurs to develop zero-waste partnerships in which one organization’s waste becomes another’s raw material.
“ROC Detroit is a groundbreaking effort to support sustainable manufacturing while growing Michigan’s economy and creating jobs,” said Michigan Economic Development Corporation President and CEO Michael A. Finney. “The ROC Detroit summit will help Michigan’s small and growing companies connect with General Motors and other partner companies’ waste management officials to find ways to reuse waste byproduct materials to their fullest potential.”
The ROC-Detroit launch matchmaking summit, taking place at the GM Renaissance Center, will give participating businesses the opportunity to be matched to ROC partner companies centered on procurement or partnership prospects for byproduct materials reuse. The partner companies include Aevitas Specialty Services Corporation, Alpha Resins, DOW Materials, General Motors, Marathon Petroleum, and Walker-Miller Energy. Participating suppliers may include any manufacturing-based company or waste management company interested in zero-waste production, including energy companies, manufacturers, and waste reduction and recycling businesses.
“General Motors is enthusiastic about this partnership because we believe that waste is simply a resource out of place,” said John Bradburn, GM global manager of waste reduction. “This event will create by-product synergies by repurposing one company’s trash into another’s primary resource.”
The by-product materials needs and application information can be viewed at http://www.puremichiganb2b.com/b2b-web/#roc.
Michigan companies interested in attending must complete the online application and identify their qualifications based on the needs listed. After each application is reviewed, invitations will be sent to companies whose intended purposes best match the available resources. Each invited company will have a private meeting to discuss potential opportunities with one of the procurement teams present at the summit.
The priority application deadline is Sept. 16, 2014. All applicants will be notified by Sept. 23 regarding participation eligibility. Applications received after the deadline will be considered if there are needs that have not been filled by the initial applicants.
Launched in 2011, Pure Michigan Business Connect is a public-private alliance of the Michigan Economic Development Corporation, state agencies and major Michigan companies and organizations that connects in-state companies to business resources. Companies can find new ways to raise capital, get access to professional business services at little or no cost, connect with each other through a new business-to-business network, and identify potential supplier opportunities, while developing resources to improve their supply chains.